marketing coordinator

*Job Overview*
We are seeking a dynamic and detail-oriented Marketing Coordinator to join our team. The ideal candidate will play a crucial role in supporting our marketing initiatives and driving brand awareness through various digital platforms. This position requires a blend of creativity, analytical skills, and a strong understanding of marketing strategies, particularly in the e-commerce space.

*Duties*

* Develop and implement effective digital marketing campaigns across multiple channels, including email marketing, social media, and search engines.
* Conduct thorough market research to identify trends, competitive landscape, and customer preferences to inform marketing strategies.
* Utilize SEO best practices to improve website visibility and organic traffic.
* Create engaging content for various platforms using Adobe Creative Suite, ensuring alignment with brand messaging.
* Analyze campaign performance using Google Analytics and Google AdWords to provide actionable insights for continuous improvement.
* Assist in budgeting for marketing initiatives and track expenditures to ensure alignment with financial goals.
* Support product management efforts by coordinating product launches and promotional activities.
* Monitor and report on key performance indicators (KPIs) related to digital marketing efforts.

*Experience*

* Proven experience in digital marketing, including familiarity with email marketing tools.
* Strong knowledge of SEO principles and analytics tools such as Google Analytics.
* Experience with Facebook Advertising and other social media platforms for targeted campaigns.
* Proficiency in WordPress for website management and content updates.
* Basic understanding of HTML is preferred for web-related tasks.
* Excellent research skills with the ability to analyze data effectively.
* Familiarity with budgeting processes related to marketing initiatives is a plus.
* A creative mindset with experience using Adobe Creative Suite for content creation. Join us as we strive to elevate our brand presence through innovative marketing strategies!

Job Type: Part-time

Pay: $17.85-$21.00 per hour

Expected hours: 15 ? 20 per week



Education:
* Bachelor's Degree (preferred)

Experience:
* Marketing: 1 year (preferred)

Language:
* English (preferred)

Work Location: In person